
ME | NEVER A BAD HAIR DAY — SCALP RITUALS & PERFECT WAVES
About the event
ME | NEVER A BAD HAIR DAY — SCALP RITUALS & PERFECT WAVES As you know, now that we're back from summer, we're turning the focus back to you — and this season, our journey is taking us outside in. Last week, we tackled the styling side of things. This time, we're going deeper — literally, from the roots up. We've teamed up with Eva Ometz, the headspa everyone in Madrid is talking about, and Sunnie Brook, the celebrity hairdresser from Los Angeles, known for creating the viral Butterfly Haircut and her effortless waves — for a morning designed to leave you with more than just good hair. THE EXPERIENCE The morning will be divided in two. We'll start with the EVA Express Scalp Ritual: a 15-minute introduction to the EVA OMETZ scalp wellness experience, created especially for this event. The ritual combines a tailored cleanse with focused scalp massage and sensory care, preparing the hair and scalp before styling with Sunnie Brook. It's a condensed expression of Eva's full Hairlab rituals — less time, but the same attention to detail, touch, and scalp-first philosophy. From there, we move into a hands-on 40-minute styling workshop with celebrity hairdresser Sunnie Brook — learn her pro tips for going from polished to voluminous undone waves while saving time in your haircare routine. Keune Hair Cosmetics partnering with us for the entire experience, from scalp to styling — their products will be used throughout the morning, and you'll take home a few to keep the ritual going at home. And because hair like that deserves to be remembered, we're closing the morning with a mini headshot session — walk out with waves that turn heads, and proof to match. Please note the schedule above is a guide — the order of the experience may shift slightly on the day. WHAT YOU'LL EXPERIENCE The EVA Express Scalp Ritual, a 15-minute scalp wellness treatment by Eva Ometz, combining tailored cleanse, focused scalp massage, and sensory care A hands-on 40-minute styling workshop with…





